Terms & Conditions
Rules for sellers and users of the Ente Peedika platform
1. Acceptance and scope
Ente Peedika (the “Platform”) is operated by Suhail A K as an individual in Kerala, India (“we”, “us”, “our”). The Platform helps sellers, including Instagram-based businesses, create and operate online storefronts. These Terms govern the main website, seller onboarding, hosted storefronts, seller dashboards and related services.
By registering or using the Platform, you agree to these Terms. You must separately accept the Seller Commission Agreement if you select the commission plan. Our Privacy Policy explains personal-data practices; acknowledging it does not replace any consent required by law.
2. Eligibility and seller registration
Sellers must be at least 18 years old, have capacity to enter a contract, provide accurate contact and store information, and have the legal right to sell their listed goods. Both individuals and registered businesses may apply. Registration does not guarantee approval.
We may manually verify sellers and request appropriate identity, ownership, authorization, business or tax documentation where lawful and reasonably necessary. Sellers must respond truthfully. Refusal to complete reasonable verification or submission of false documents may result in restriction or suspension. We will handle verification information under our Privacy Policy.
3. Nature of the service
Ente Peedika supplies software for storefront creation and hosting, product catalogues, themes, orders, dashboards, analytics and transactional notifications. Individual sellers ordinarily collect purchase payments directly from customers. Unless explicitly agreed otherwise, Ente Peedika is not the product seller, shipping provider or recipient of customer purchase funds.
Our description as a software platform does not remove any responsibilities imposed on us by applicable law.
4. Seller obligations
Sellers are responsible for lawful products; accurate prices, descriptions and images; product authenticity, safety and quality; inventory; order fulfillment; delivery; customer service; returns, replacements and refunds; invoices; taxes; licences; and legally required product and seller disclosures.
We recommend clear shipping, return/refund and contact policies on every store. Where the law requires a particular disclosure or policy, it is mandatory regardless of this recommendation. Sellers must not claim Ente Peedika guarantees their products or services.
5. Prohibited conduct
The Platform must not be used for illegal, counterfeit, stolen, dangerous or unlawfully restricted goods; misleading listings; intellectual-property infringement; fraudulent orders or reviews; harassment; unauthorized marketing; malicious code; security attacks; or evasion of fees. We may remove listings, restrict features or suspend or permanently terminate accounts for serious violations, subject to applicable law.
6. Subscription plans and fees
The initial plans are Monthly — ₹499 per month, Six Months — ₹2,499 per six-month period, and Commission — 10% of eligible completed order value. The plan and its applicable charges will be shown before selection. Commission-plan sellers are also governed by the Seller Commission Agreement.
Paid subscriptions begin only after we independently verify and approve payment. Initially we may accept UPI payments; other methods may be added. A screenshot, UTR or payment initiation alone is not confirmation that funds were received. Sellers must pay only to verified payment details presented through official Platform channels.
7. Price protection
The rate agreed at activation remains applicable to an existing seller continuing on the same plan, including renewals, for as long as that seller remains eligible for that plan. We may offer different rates to new sellers. A voluntary plan change may involve new terms, which must be expressly accepted. Legally applicable taxes may be charged separately where required. Existing sellers will not be silently moved to a higher price or commission rate.
8. Expiry and suspension for nonpayment
Monthly plans have a three-day grace period after expiry; six-month plans have a seven-day grace period. If renewal payment is not verified before the grace period ends, the public storefront and checkout may be disabled while account data is retained for potential recovery, subject to our Privacy Policy. Reactivation requires verified payment and resolution of other outstanding restrictions.
Commission plans follow the invoicing and nonpayment rules in the Seller Commission Agreement.
9. Subscription cancellation and refunds
Subscription fees are generally non-refundable after activation, except where applicable law requires otherwise or where a duplicate payment, billing error or other justified circumstance warrants a refund. A seller may request closure or cancellation of future service; cancellation does not erase charges already accrued or automatically create a refund for unused time. Contact [email protected] for billing questions.
10. Customer purchases and complaints
Product purchases are ordinarily transactions directly between a customer and a seller. The seller is responsible for collecting payment, fulfilling orders, and resolving product-related refunds, returns, replacements and delivery complaints. Customers should contact the seller first using the store's published contact details.
We may investigate complaints, request evidence, contact relevant parties and restrict stores where necessary for safety, fraud prevention or legal compliance. We do not guarantee resolution of every dispute. Nothing here removes statutory consumer rights or responsibilities imposed on us by law.
11. Accurate order reporting and commission integrity
Commission sellers must accurately report completed, cancelled and refunded orders. They must not falsely cancel orders, conceal payments, create fake refunds or ask customers to cancel orders in the Platform while completing the sale elsewhere to avoid commission.
We may investigate suspicious patterns and, where lawful and reasonably necessary, contact affected customers to verify order outcomes. A high cancellation rate alone does not establish misconduct. We will consider available evidence and a seller's explanation before a final fraud finding, except where urgent protective action is necessary. Deliberate evasion may lead to outstanding charges, suspension or permanent termination.
12. Customer data and communications
Sellers may use customer information obtained through the Platform only for legitimate order fulfillment, delivery, returns, customer service and related legal obligations. Use of Platform-derived customer data for unrelated marketing is prohibited. We may send transactional email, SMS and WhatsApp notifications. Marketing communications require any applicable consent and legal basis. See the Privacy Policy.
13. Content and intellectual property
Sellers retain rights in content they lawfully upload. They grant us a non-exclusive licence to host, display, adapt for technical presentation and use that content to provide and promote the Platform and their storefronts. We may use publicly available seller store names, logos and store images for normal Platform promotion, without falsely implying additional endorsement. Sellers warrant that they have the necessary rights. Ente Peedika software, branding and design remain the property of their respective rights holders.
14. Security and service availability
Sellers must secure credentials and report suspected compromise. Unauthorized access to other sellers' information, attacks and interference are prohibited. We use reasonable efforts to provide reliable service, but cannot guarantee uninterrupted or error-free availability. Maintenance, network outages, cyber incidents and third-party failures may interrupt service. We may change features with appropriate notice where practicable.
15. Suspension, termination and closure
We may restrict, suspend or terminate access for nonpayment, fraud, illegal goods, false verification, misuse of personal data, security risks, material violations or legal requirements. Urgent restrictions may be imposed without advance notice where necessary to prevent harm. Where appropriate, sellers may provide evidence or appeal. Suspension does not erase valid outstanding charges.
Sellers may request voluntary closure. The storefront will be disabled, outstanding amounts reconciled, eligible records made available for export, and data deleted, anonymized or retained in accordance with our Privacy Policy and applicable law.
16. Liability and indemnity
To the extent permitted by law, we are not responsible for seller-controlled product quality, delivery, independently received customer payments or seller refund obligations. We do not exclude liability that cannot legally be excluded, including applicable consumer-protection obligations. To the extent permitted by law, sellers are responsible for third-party claims and reasonable costs attributable to their unlawful products, fraud, intellectual-property infringement, misuse of customer data or material breach.
17. Complaints and grievances
Send Platform and billing complaints to [email protected]. We aim to provide a substantive response to billing complaints within seven business days. Complaints subject to mandatory legal timelines will be handled within those timelines. Any legally required grievance-officer identity, contact details and complaint procedures will be published separately or added here before launch where applicable.
18. Changes to these Terms
We ordinarily provide 15 days' advance notice of material non-urgent changes. Urgent legal, fraud-prevention or security changes may take effect sooner. Updated versions and effective dates will be published. We will seek fresh acceptance where required. Existing sellers' agreed rates remain protected as stated above.
19. Governing law and disputes
Indian law governs these Terms. Disputes are subject to courts or authorities having jurisdiction under applicable law. No clause restricts a mandatory statutory remedy or access to a competent consumer forum.
20. Contact
Ente Peedika, operated by Suhail A K, Kerala, India. Email: [email protected]. Website: https://entepeedika.com.
